Giving & Partnerships

We are honored to partner with organizations that share our values.

Jared Allen’s Homes for Wounded Warriors

Jared Allen’s Homes for Wounded Warriors (JAH4WW) was formed in October of 2009, by NFL Legend Jared Allen to build and remodel injury-specific, accessible and mortgage-free homes for our critically injured United States Military veterans returning home from Iraq and Afghanistan. Jared was inspired to create JAH4WW upon returning home from a USO trip to US Military Bases in the Middle East, where he was moved by the commitment, dedication, and sacrifices that our soldiers make every day to protect our freedom.

visit JAH4WW website


PBR is the world’s premier bull riding organization. More than 700 bull riders compete in more than 200 events annually across the televised PBR Unleash the Beast Tour (UTB), which features the top 35 bull riders in the world; the PBR Pendleton Whisky Velocity Tour (PWVT); the PBR Touring Pro Division (TPD); and the PBR’s international circuits in Australia, Brazil, Canada and Mexico. Ariat has been a proud partner of the PBR since 2009.

visit PBR website

Diesel Brothers

Buying diesel trucks headed for the scrap heap and giving them new leases on life has turned into big business for the Diesel Brothers. Led by Heavy D and Diesel Dave, the crew works hard and plays harder as they trick out the trucks for use in elaborate pranks and stunts, all of which becomes a marketing tool on social media. Ariat has been a proud partner since 2017.

Visit Diesel Brothers Website